CEO / Co-Founder, Wethos

About half-time to start | Equity-first | Flexible / remote

Re-found Wethos for the future of independent work

Wethos is looking for a CEO / Co-Founder to lead the next chapter of an established company built for freelancers, independent professionals, and small teams.

AI is rapidly changing what an independent professional can accomplish, how services are created and delivered, how expertise is priced, how teams form, and how individuals compete with much larger organizations. We believe Wethos has an unusual opportunity to build for that future. The job is to take an existing company with real technology, audience, brand, customers, data, and infrastructure, and decide what it should become next.

We want to build Wethos into a defining platform for the next generation of independent work and grow from roughly 200 paying subscribers today to 20,000+.

You’re not starting from zero

Wethos already has much of what founders spend their first several years trying to build:

• A software product with paying customers
• An email audience of 25,000+
• An Instagram community of 10,000+
• An established brand in the freelance and independent-work ecosystem
• Years of learning about customers, projects, pricing, and the market
• Past national coverage in Forbes and TechCrunch
• Tens of thousands of freelancers who have used the platform
• Venture-studio resources and infrastructure

The technology has also been rebuilt for what comes next. We recently rebuilt the Wethos platform from the ground up for rapid, AI-enabled development, so the next founding team won’t spend its first year untangling a legacy codebase. You can experiment, learn, build, and ship at AI speed.

The mandate is to use everything that already exists to build something substantially bigger.

A founder opportunity inside a venture studio

Wethos is owned by and operates within an established venture studio. The studio can provide resources and expertise across technology, product, marketing, finance, operations, and company building, so the founding team can spend most of its time finding product-market fit and driving growth.

The studio is also affiliated with an emerging venture fund, which could become a path to future investment once Wethos reaches the right milestones. Any investment would go through the fund’s normal diligence and investment process and is not guaranteed.

We’re assembling a new founding team around Wethos, made up of a CEO / Co-Founder, a Marketing & Growth Co-Founder, and a Technical Co-Founder.

What you’ll own

As CEO / Co-Founder, you’ll lead the whole company, from vision to fundraising. You’ll be responsible for:

• Defining Wethos’s vision for the future of independent work
• Developing the strategy and business model behind that vision
• Leading product direction, including deciding where AI opens up new possibilities
• Finding and strengthening product-market fit
• Building a scalable growth engine with the Marketing & Growth Co-Founder
• Building and leading the team as the company grows
• Raising outside capital and developing investor relationships
• Creating strategic partnerships and new business opportunities
• Setting the metrics and operating cadence that move Wethos toward scale
• Building Wethos into a substantial standalone company

What success looks like

The concrete target is growth from about 200 paying subscribers to 20,000+. Subscriber growth alone won’t be enough, though. We want a company that makes sense in a world of AI-enabled independent work, with strong product-market fit, differentiated technology, sustainable economics, and a reason to exist five and ten years from now.

Who we’re looking for

You might be a strong fit if you:

• Think and act like a founder rather than a traditional executive
• Have raised venture capital or played a significant role in fundraising
• Have built, launched, or materially scaled an early-stage company
• Are intensely growth-oriented and commercially minded
• Have strong product instincts, even if you aren’t an engineer
• Know how to turn customer insight into product decisions
• Are deeply curious about how AI changes knowledge work and professional services
• Can move comfortably between long-term strategy and hands-on execution
• Are excited by freelancers, entrepreneurs, creators, agencies, or independent professionals
• Want meaningful ownership of what you build

Experience with SaaS, prosumer products, marketplaces, fintech, creator platforms, or future-of-work businesses would be especially relevant.

A different kind of founder role

We’re intentionally open to founders who don’t fit the usual startup-founder mold. The role starts at about half-time, with real flexibility in when and how you do the work.

You might be an experienced founder who wants to build again without going straight back to an all-consuming startup schedule. You might be raising a family. You might currently consult, advise, invest, or run another business.

We care about outcomes and won’t measure you by hours at a desk. The role and time commitment can grow with the company.

Compensation & ownership

This is an equity-first co-founder role. At the company’s current stage, it comes with limited or possibly no cash compensation.

We use a dynamic equity model. You earn your equity over time, in step with the value you help build, with the opportunity to reach meaningful founder-level ownership.

Your work also earns you equity in the other ventures the studio works on, alongside your stake in Wethos. Fairness in equity is part of our culture and who we are, and the studio is built to directly reward the teams that build value.

We intend to raise more capital as Wethos develops and add cash compensation when the company can support it. Neither financing nor future cash compensation is guaranteed. Your share will reflect your contribution, experience, commitment, and role, and the makeup of the final founding team.

Why this opportunity is different

Most founders start with an idea and spend years building the assets Wethos already has. You’ll start with a product, technology, audience, customers, brand, market knowledge, a modern development foundation, and venture-studio support.

You won’t inherit a set answer about what Wethos must become. You and the founding team will decide that, based on where independent work is going.