Digital Marketing Strategy - Sales Focus
Posted Updated
This is a remote position.
We’re looking for a strategic marketer with a strong sales-driven mindset to lead and execute digital marketing initiatives focused on revenue growth. This role blends high-level strategy with hands-on execution in email marketing, sales funnel creation, and content campaigns tailored to convert.
Key Responsibilities:
- Plan, develop, and executesales-focused marketing campaigns, including email drips, reminders, and lead nurturing strategies.
- Create persuasive and conversion-driven content across channels (email, landing pages, ads, etc.).
- Collaborate closely with the sales team to align messaging and enhance funnel performance.
- Analyze performance metrics and optimize campaigns based on data insights.
- Leverage tools like HubSpot, Mailchimp, ActiveCampaign, and other CRM/automation platforms.
Requirements
- Proven experience instrategic marketing with a sales focus, particularly in the U.S. market.
- Deep understanding ofemail marketing strategies, including A/B testing, segmentation, and drip campaigns.
- Strong copywriting skills for sales-focused messaging and content.
- Fluent inEnglish (C1/C2 level)– professional grammar and tone are a must.
- Experience working with KPIs like CTR, open rate, conversion rate, ROI.
Nice to Have:
- Spanish language proficiency.
- Familiarity with SEO for sales copy, content automation, and audience segmentation.
Benefits
- 100% work from home
- Weekends off
- Structured work schedule
- Payment based on Experience and Expectations