Graphic Designer & Social Media Ads Specialist
Summary
Graphic Designer & Social Media Ads Specialist for a specialty coffee brand, creating visual assets for social media, managing Meta ad campaigns, and maintaining brand identity across digital channels. Uses Canva, Adobe Photoshop/Illustrator, and Meta Ads Manager.
This is a remote position.
Our client is looking for a Graphic Designer & Social Media Ads Specialistto support their creative content, social media presence, and digital advertising initiatives. They operate in the specialty coffee industry, where brand identity, product presentation, and customer engagement play an important role in business growth. The ideal candidate combines strong visual design skills with an understanding of social media marketing and paid advertising to create engaging content that supports brand awareness and customer acquisition.
Responsibilities
Designvisuallyappealingdigitalassetsforsocialmedia,marketingcampaigns,andpromotionalinitiatives.
CreateandadaptgraphicsforInstagram,Facebook,andotherrelevantdigitalplatforms.
Supporttheplanning,development,andpublicationofsocialmediacontent.
Assistwithpaidsocialadvertisingcampaigns,includingcreativedevelopment,campaignsetup,andbasicperformancemonitoring.
Maintainaconsistentbrandidentityacrossmarketingmaterialsanddigitalchannels.
Collaboratewithinternalstakeholderstotranslatemarketingideasintoengagingvisualcontent.
Editandoptimizeexistingcreativeassetsfordifferentplatforms,formats,andcampaignobjectives.
Monitorsocialmediaengagementandidentifyopportunitiestoimprovecontentperformance.
Organizecreativefiles,contentcalendars,andcampaignassetstoensureefficientworkflows.
Stayinformedaboutsocialmediatrends,designpractices,anddigitaladvertisingopportunitiesrelevanttoconsumerbrands.
Designvisuallyappealingdigitalassetsforsocialmedia,marketingcampaigns,andpromotionalinitiatives.
CreateandadaptgraphicsforInstagram,Facebook,andotherrelevantdigitalplatforms.
Supporttheplanning,development,andpublicationofsocialmediacontent.
Assistwithpaidsocialadvertisingcampaigns,includingcreativedevelopment,campaignsetup,andbasicperformancemonitoring.
Maintainaconsistentbrandidentityacrossmarketingmaterialsanddigitalchannels.
Collaboratewithinternalstakeholderstotranslatemarketingideasintoengagingvisualcontent.
Editandoptimizeexistingcreativeassetsfordifferentplatforms,formats,andcampaignobjectives.
Monitorsocialmediaengagementandidentifyopportunitiestoimprovecontentperformance.
Organizecreativefiles,contentcalendars,andcampaignassetstoensureefficientworkflows.
Stayinformedaboutsocialmediatrends,designpractices,anddigitaladvertisingopportunitiesrelevanttoconsumerbrands.
Requirements
Experienceingraphicdesign,socialmediacontentcreation,ordigitalmarketing.
Abilitytodevelopengaginggraphicsforsocialmediaandpromotionalcampaigns.
WorkingknowledgeofMetaAdsManager,includingbasiccampaignmanagementandperformancetracking.
Familiaritywithsocialmediaplatforms,particularlyInstagramandFacebook.
ProficiencyindesigntoolssuchasCanva,AdobePhotoshop,orAdobeIllustrator.
Strongunderstandingofvisualbranding,composition,typography,anddigitalcontentformats.
Abilitytomanagemultiplecreativetasksindependentlyandmeetdeadlines.
Strongcommunicationandorganizationalskills.
Comfortableworkingremotelyandcollaboratingwithadistributedteam.
EnglishproficiencysufficientforcommunicatingwithaU.S.-basedclientandunderstandingcreativebriefs.
Experienceingraphicdesign,socialmediacontentcreation,ordigitalmarketing.
Abilitytodevelopengaginggraphicsforsocialmediaandpromotionalcampaigns.
WorkingknowledgeofMetaAdsManager,includingbasiccampaignmanagementandperformancetracking.
Familiaritywithsocialmediaplatforms,particularlyInstagramandFacebook.
ProficiencyindesigntoolssuchasCanva,AdobePhotoshop,orAdobeIllustrator.
Strongunderstandingofvisualbranding,composition,typography,anddigitalcontentformats.
Abilitytomanagemultiplecreativetasksindependentlyandmeetdeadlines.
Strongcommunicationandorganizationalskills.
Comfortableworkingremotelyandcollaboratingwithadistributedteam.
EnglishproficiencysufficientforcommunicatingwithaU.S.-basedclientandunderstandingcreativebriefs.
Qualifications
Previousexperiencesupportingsocialmediamarketingforconsumer-facingbusinesses.
Aportfolioshowcasinggraphicdesignwork,socialmediacreatives,oradvertisingassets.
Understandingofpaidsocialadvertisingconcepts,includingaudiencetargeting,adformats,andcampaignobjectives.
Familiaritywithcontentschedulingtoolsandbasicsocialmediaanalytics.
Experienceinthefoodandbeverage,hospitality,lifestyle,orretailindustriesisaplus.
Basicvideoeditingskillsforshort-formcontent,includingInstagramReels,aredesirable.
Formaleducationingraphicdesign,marketing,communications,orarelatedfieldisbeneficialbutnotmandatory.
Previousexperiencesupportingsocialmediamarketingforconsumer-facingbusinesses.
Aportfolioshowcasinggraphicdesignwork,socialmediacreatives,oradvertisingassets.
Understandingofpaidsocialadvertisingconcepts,includingaudiencetargeting,adformats,andcampaignobjectives.
Familiaritywithcontentschedulingtoolsandbasicsocialmediaanalytics.
Experienceinthefoodandbeverage,hospitality,lifestyle,orretailindustriesisaplus.
Basicvideoeditingskillsforshort-formcontent,includingInstagramReels,aredesirable.
Formaleducationingraphicdesign,marketing,communications,orarelatedfieldisbeneficialbutnotmandatory.
Benefits
Part-timeopportunity,withcompensationofupto$800USDpermonth.
100%remote,allowingcandidatestoworkfromanywhereinLatinAmerica.
OpportunitytocollaboratewithaU.S.-basedspecialtycoffeebusiness.
Hands-onexperienceacrosscreativedesign,organicsocialmedia,anddigitaladvertising.
Part-timeopportunity,withcompensationofupto$800USDpermonth.
100%remote,allowingcandidatestoworkfromanywhereinLatinAmerica.
OpportunitytocollaboratewithaU.S.-basedspecialtycoffeebusiness.
Hands-onexperienceacrosscreativedesign,organicsocialmedia,anddigitaladvertising.