Paid Ads Expert (CRO Specialist, Google Search PPC)
CRO Expert (Google Search Ads PPC Emphasis)
Compensation: $11 to $17 USD per hour, DOE. Location: 100% remote, Philippines or India. Hours: Monday to Friday, 5:00 AM to 1:30 PM Arizona time. Engagement: 1099 contractor, 40 hrs per week, direct permanent.
About GDML
Garage Door Marketing Lab is the only digital marketing agency built exclusively for the garage door industry. We work with $1M to $10M+ garage door companies across the US. Industry record results: 10.9X, 8X, 6X ROAS on paid media. We run on EOS, use Claude and Manus daily, and are in the middle of an AI first transformation across the agency.
The Role
You will own Google Search Ads PPC plus the conversion stack for a portfolio of garage door clients, working alongside our existing PPC manager, coaching him while running senior level strategy yourself.
What You'll Own
- Google Search Ads strategy and execution across the client portfolio
- LSA management and dispute workflows
- Conversion tracking integrity: GA4, GTM, server side, CallRail
- Landing page CRO and offer testing
- GoHighLevel automations on the search and inbound side
- Coaching the existing PPC manager: weekly cadence, audits, SOPs
- Monthly client reporting tied to CPA and ROAS targets
How Success Is Measured
- Account average CPA of $80 to $160 per conversion
- Client ROAS of 3X to 7X. Our verified record is 10.9X
- Tracked monthly inside our EOS scorecard
Must-Haves
- 3+ years senior Google Ads PPC, agency side
- Real CRO instincts. You look past the ad platform to landing pages, offers, forms, call tracking
- GoHighLevel experience: workflows, pipelines, automations
- Daily AI use in your workflow
- Coaching or mentoring track record
- Excellent written and verbal English
- Can work AZ 5:00 AM to 1:30 PM every day
Strong Advantages
- Home services, trades, or contractor PPC experience
- LSA dispute and review workflow expertise
- Garage door industry experience
How to Apply
Two things. Assessments come later, only after we have watched your Loom.
1. Send a 2 minute Loom video. In the first 5 seconds, say the word Pineapple. Then introduce yourself and walk us through your PPC background and how you use AI. Applications without it are not reviewed.
2. Tell us your expected hourly rate.
If your Loom passes, we send you two assessments: Crystal Knows DISC and HIGH5 Strengths. Both are completely free. We never ask candidates to pay for an assessment.
Our Process
- Application screen, 24 to 48 hours
- Audit Zoom, a one hour live working session on a real sanitized client account
- Final interview with Andy
- Reference checks
- Offer and start date
We move fast. Strong candidates hear back inside 48 hours.