Senior Software Engineer (Business Systems)

• You’ll build the internal software that runs Wrapbook’s marketing, sales, and client operations — full-stack: interfaces, back-end services, APIs, and data pipelines
• Salesforce is one of the systems you’ll build in and integrate with, alongside the custom applications and services you’ll own
• This is an AI-native team: you’ll use agentic coding tools to prototype fast and ship to production, work across a cloud data stack, and build LLM-powered features into the products you ship
• Design, build, and ship internal applications and services end-to-end, with clean architecture and long-term maintainability as the baseline
• Build and integrate APIs across the marketing, sales, and client operations stack — telephony, marketing automation, sales engagement, support, and BI — with reliable handoffs and schema integrity
• Build and own data pipelines that feed reporting and operational systems
• Extend and maintain our Salesforce platform (Flows, Apex, Lightning Web Components) to the same engineering bar as everything else you build
• Design AI-native workflows and agents where they create real leverage, with the guardrails and human-in-the-loop controls to run them in production

Benefits

• IT Setup for Your Home
• 401K & RRSP
• Work Remotely
• Stock Options
• Parental Leave
• Health & Benefits - choose from several customizable plans, including vision and dental
• Minimum Time Off - Everyone is encouraged to take at least 3 weeks off annually
• Lifestyle Perks - Wrapbook employees get a monthly stipend to treat themselves

• You’ve probably been an early engineer somewhere: a founding or small team where you wore every hat and shipped before the requirements were clear, or you work like someone
• You can hold the business conversation. Half the job is translating what an operator needs into what to build — and pushing back when the ask is wrong
• You go to the work. You’d rather sit with an operator and watch the process than wait for a finished requirements doc
• You know when the answer is an agent, when it’s deterministic automation, and when it’s not software at all
• You’re a real engineer who respects the platform. You’ve worked in Salesforce and don’t consider it beneath you; when the no-code path runs out of road, you’re who builds past it, bringing engineering rigor to a surface that’s often had none
• You redesign the workflow, not just automate the task — you ask why a process exists in that shape before you build
• You own ambiguity end-to-end — observe, build, validate, ship
• Bonus: entertainment or project-based industry experience; telephony integration (e.g., Zoom Contact Center); Salesforce certifications
• Experience with agentic coding tools (e.g., Cursor, Claude Code, Codex)
• Builds usable interfaces — UX/UI sense for internal tools people actually want to use
• 5+ years hands-on software engineering — full-stack, backend, or systems backgrounds preferred
• Owns the full development lifecycle — from requirements through UAT, release, and iteration
• Has built or integrated with Salesforce (Apex, Flows, APIs) and is willing to keep going deep on it
• Designs API integrations with attention to schema mapping, error handling, and data fidelity
• Ships production software with version control, testing, and CI/CD as default
• Fluent in a modern language or two (e.g., Python, JavaScript) and quick to pick up the next
• A point of view on where AI and agents create leverage in real workflows, from hands-on building
• Fluent in SQL, and strong on data architecture — schema design, data modeling, and pipelines

• Have we got your attention? Submit your application today and a member of our Talent team will be in touch with you shortly!