VA Marketing Coordinator

This is a remote position.

We are looking for a Virtual Assistant (Marketing Coordinator) to join our dynamic team. The successful candidate will work closely with the CMO to implement marketing strategies, evaluate and optimize pricing strategies, and increase brand awareness.

Responsibilities:

• Evaluate and optimize marketing and pricing strategies
• Increase brand awareness
• Assist with company expansion plans, including new start-ups
• Create marketing campaigns using print materials and digital formats
• Monitor inbound leads derived from various marketing campaigns
• Oversee branding, advertising, and promotional campaigns
• Ensure that all marketing collaterals follow the company's branding guidelines
• Support the CMO in developing marketing plans, strategies, and tactics to meet company objectives
• Generate new business leads
• Proactively monitor social media accounts and assist with customer concerns
• Provide responses to customer inquiries and concerns
• Develop comprehensive design and content outlines
• Conduct competitor analysis
• Undertake customer research to determine customer pain points and potential business opportunities
• Prepare and present reports as needed
• Oversee onboarding process, qualify leads, and develop automated onboarding procedures

Requirements

• Bachelor's degree in Marketing, Business Administration or a related field
• At least 3 years of experience in marketing
• Strong project management and communication skills
• Excellent analytical and problem-solving abilities
• Proficiency in marketing software and tools
• Ability to work in a fast-paced environment and adapt to change
• Demonstrated experience in creating and implementing successful marketing campaigns
• Ability to work independently and collaboratively with cross-functional teams