What Principal Marketing Jobs Ask For

Across 20 open Principal Marketing postings that list skills, the ones mentioned most often are ai, cloud, go-to-market.

Updated November 1, 2026

22 open Principal Marketing postings. The percentages below are measured over the 20 of them that list skills at all.

SkillMentioned in
ai70%
cloud50%
go-to-market50%
agentic-ai35%
aws35%
demand-generation35%
saas35%
agile25%
automation25%

"Mentioned in" counts postings that name the skill anywhere — including as a nice-to-have — so treat it as the ceiling, not the bar.

Browse 22 open Principal Marketing jobs →

Across all Marketing levels

Most Marketing postings never state a level. This wider list covers them too.

  • ai 2,456
  • analytics 1,814
  • seo 1,257
  • automation 1,115
  • crm 1,090
  • google-analytics 917
  • go-to-market 912
  • saas 829
  • demand-generation 740
  • google-ads 702
  • ecommerce 698
  • marketing-automation 627

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