Marketing Specialist
Compensation: 0.5% – 2.0%
ayme is a foodtech startup building an intelligent creator-focused food discovery platform. We help people decide what to eat and turn inspiration into action - while building a community around the food-making experience.
You will be a part of the pre-launch early stage start-up, where your contribution can be pivotal. You will work closely with the founding team, and your work will directly shape our business and strategic direction from day one. Your focus will be on GTM strategy, creator community growth and user acquisition. We are looking for a highly proactive person, a creative mind who is not enemies with numbers.
**Please note the company is at the active pre-seed fundraising stage. This means you have an exciting opportunity to join the team on an equity share agreement, with a salaried position set up once investment is secured. **
Responsibilities:
- GTM strategy and execution
- Social media strategy & growth
- User acquisition & growth marketing
- In-app community building and creator partnerships, including creator acquisition and onboarding
- Setting and monitoring launch milestones (waitlist, campaigns, subscriber metrics)
Requirements:
- Sense of ownership & ambition
- Clear communication
- Social media skills, with 1-3 years experience in influencer marketing
- Basic video editing skills
- Basic analytical skills: hands-on with ads/analytics tools (Meta/TikTok Ads Manager, GA or Mixpanel)
- Ability to work in the UK timezone*
Nice to have:
- Experience in performance marketing
- Good eye for design & ability to execute
- Interest in food industry, F&B space, or consumer lifestyle apps
- Experience with consumer subscription or marketplace products
- UK market knowledge; understanding London food scene is a plus
What we offer:
- 💎 Equity offer. You will have a meaningful stake in the company.
- 🌍 Fully remote work. We care about the work done, not where it’s done from.
- 🚀 A high-impact role. You’ll join ayme at a formative stage and directly shape how we grow.
- 🫱🏻🫲🏽 Work hand-in-hand with the founding team. Your work will directly shape our product and strategic direction.
- ⭐ Real ownership and autonomy. You will own entire workstreams from end to end, giving you the autonomy to execute your best ideas.